Soft Lures

Kinetic Stevns The Kinetic Stevns is a deadly seatrout weapon and throws like a bullet. The narrow shaped Kinetic Stevns has proved to be a great lure to imitate prey...

Based on a 3D Scan of a real crayfish this lure has almost too-good-to-be-true details and enticing micro movements on its legs and antennas. A rattle slot in the head...

Crafted and designed by legendary designer Mads Grosell. The lure profile is inspired by a baby trout smolt, with the classic Cannibal open mouth, a realistic big soft eye and...

Keep stocked up on tails for our super realistic sandeel imitation, with a lively kicking action both on the drop and retrieve. Four sizes are available – 9.5cm, 11cm, 12.5cm...

SANDEEL V2 With a lively kicking action on both the drop and the retrieve, this super realistic sandeel imitation will fool even the wariest of predator fish. The unique jig...

With a lively kicking action both on the drop and retrieve, baitfish imitations don’t get much more realistic than this. Utilising a unique rise and stand-up jig head that ensures...